It’s viral? Sounds terrible. Well, unless you’re talking about the Internet. “Going viral” refers to a piece of web content – blog, article, picture, etc.- that gains widespread popularity through sharing via e-mail, blogs and social media networks. Having your content go viral immediately gives a candidate an online presence. The first step towards going [...]
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Does Anybody Know Your Website Exists?
Think about how you find a candidate’s web site – most likely you use a search engine (Google, Yahoo, etc.) to look up the candidate’s name (especially if the website domain is something easy to mis-spell like vote4harryfordelegate2009.com). So, if people know your name, they can find you on the web in a single click [...]
Read the rest of this entry »Ditch The Bling On Your Website
As we have discussed before, “[i]n the technology-driven era of the digital age, a candidate’s website is often the first impression he or she makes with voters; and in politics, first impressions matter.” An easy way to ruin that first impression is with useless website “bling.” “Bling” is any pop or gimmick on your website [...]
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