As social media continues to evolve at a furious pace, newer, better applications are bolstering the effectiveness of social media tools to connect with a greater number of voters. Two months ago, we advocated the use of TweetDeck to streamline Twitter; however, HootSuite 2.0 now far outshines TweetDeck. Launched in December 2008, HootSuite 2.0 is a web-based [...]
Read the rest of this entry »Archive for October, 2009
When To Tweet & How To Get ReTweeted?
Retweets strengthen a campaign’s visibility and presence on Twitter, but getting your message replicated and amplified is not always a simple task. While having an interesting and informative tweet is crucial, it’s not the only factor to getting retweeted. Time of day and day of the week also play pivotal roles in what gets retweeted. [...]
Read the rest of this entry »Twitter Etiquette (Part Three)
We’ve covered most Twitter practices in parts one and two of this series, but we still have to review the potentially ugly situation of handling direct Twitter attacks and direct messages. As Twitter has become the “it” tool for the 2009 election cycles, people are hitting the Twitter airwaves with their attacks. Example: JohnSmith12 has just tweeted that you “hate [...]
Read the rest of this entry »Twitter Etiquette (Part Two)
On the surface, Twitter is nothing more than a 140-character answer to the question “what are you doing?” Don’t be fooled, though – Twitter has far more to it than you may think. Part two of our series on Twitter etiquette focuses on replies, following back, and “Follow Friday.” Sending a reply. A reply is [...]
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